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Unlocking 24.3% revenue growth through strategic email marketing for a fashion brand

Kashmire, a clothing brand, had an untapped asset: 12,000 opt-in email subscribers sitting dormant. With no email marketing infrastructure in place, they were missing significant revenue opportunities with every product launch.

We implemented a complete Klaviyo email marketing system, building automated sequences for abandoned carts, welcome flows, and post-purchase engagement. For their product drop, we created a strategic launch campaign complemented by professional product photography and editing.

The results were immediate: the email campaign generated 24.3% of total revenue for the product drop, transforming their dormant subscriber list into a significant revenue channel.

Unlocking 24.3% revenue growth through strategic email marketing for a fashion brand

Kashmire, a clothing brand, had an untapped asset: 12,000 opt-in email subscribers sitting dormant. With no email marketing infrastructure in place, they were missing significant revenue opportunities with every product launch.

We implemented a complete Klaviyo email marketing system, building automated sequences for abandoned carts, welcome flows, and post-purchase engagement. For their product drop, we created a strategic launch campaign complemented by professional product photography and editing.

The results were immediate: the email campaign generated 24.3% of total revenue for the product drop, transforming their dormant subscriber list into a significant revenue channel.

Services

Services

Email Marketing

Email Marketing

Campaign Strategy

Campaign Strategy

Client

Client

Kashmire

Kashmire

Year

Year

2025

2025

Design

Design

Théo Toussaint

Théo Toussaint

Copywriting

Copywriting

Calliste Violle

Calliste Violle

Strategy

Strategy

Malo Cadoret

Malo Cadoret

More

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More

projects